If you’re on the hunt for value, Wendy’s might be a good place to check out over the coming weeks.
According to reports on January 14, 2026, the restaurant has upped it’s Biggie Deals menu offerings. Including rolling out three new tiers covering fantastic price points. Including $4, $6, and $8 options.
The story was reported by Restaurant Dive, which added that the updated lineup is building off the company’s long-running Biggie Bag idea.
The report also ties the move to Wendy’s broader Project Fresh push, including an investment aimed at lifting average sales per location.
What can you get for $4?
You might be wondering what you can actually get for $4, and the answer is a fairly solid selection of snacks to keep you going.
For example, for $4, you can pick a main item, including a Crispy Chicken Sandwich, a Jr. Cheeseburger, a Jr. Bacon Cheeseburger, 4-piece nuggets, or even a Jr. Fry. You then pick a second item such as 4-piece nuggets, a Jr. Fry, or a small soft drink.
Be warned, prices can jump above $4 depending on what you pick.
Bigger options
For anyone looking for more sustenance, Southern Living highlights that the $6 Biggie Bag is closer to what most people consider a full value combo. At this price point, you can get one main item, a side, and a drink.
The $8 Biggie Bundle is the top tier. It lets you pick two main items from the same group, plus a Jr. Fry or a small soft drink. That extra main item is the whole point, and it’s most suitable for the hungrier customers or for sharers.
According to The Wendy’s Company, U.S. Chief Marketing Officer Lindsay Radkoski said the expansion is about giving customers more choice and customization while keeping value in play.
That’s the theme here, pick what matches your hunger level at affordable prices.
For anyone watching sugar and salt
For folks managing blood sugar or blood pressure, the various price points and customization may help you partake in fast food without awkwardness.
For example, consider building the $4 option around the sandwich and choosing nuggets or fries as the second item. Skip the soft drink and opt for water instead. It’s not perfect if you need to be super strict, but it’s an option.
The Biggie Deals move is part of the company’s Project Fresh, a strategy that’s looking to tighten operations while refreshing the brand. The company has put $20 million toward boosting average unit volumes.
This Biggie Deals move expands value, but it’s also a sign that competition for budget-minded diners is getting more challenging.